Confartigianato Vicenza is an institutional organisation in Vicenza, providing services to SMEs and micro-entrepreneurs.
I’ve worked with them to assess their to date digital marketing strategy, helping them improve their services by applying a more digital and data-driven approach based on test-experiments marketing growth hacking methodology.
Providing a 4 days interactive and practical training with the people at the HQ and the executives working in the local offices, I helped them create new digital marketing strategies based on the combination of data, digital tools testing out and measuring new ideas.
