WiFi Cleaner is an IoT mobile app startup aiming to launch an app to optimise your home WIFI network, synchronizing your router and finding the best signal for your usage.
My services include:
- Beta launch strategy, coordinating with designers, devs and the content people on the landing page and the MVP I’ve managed the beta launch of the app in order to validate the product and analyse its functionalities in terms of product optimisation and future growth. I’ve been the Project Manager for the beta launch to coordinate and execute the digital marketing strategies and the implementation of the user research feedback in terms of product marketing strategies.
- MVP Product Marketing strategies, coordinating with designers and devs I’ve created a pipeline of feedback to adjust the product based on the beta launch.
- Users personas analysis, based on the beta launch we’ve been able to test and iterate on the best target for the app users
- Go-to-market strategy.